I don’t shoot events that often, but this was a special case. Being a fashion show set in the beautiful St Paul’s Hammersmith didn’t make it less compelling. I felt I just had to do it.
The event was put together by the Ethical Fashion Collective, which is run by a group of students from the London College of Fashion. The purpose was to raise funds in support of the Rehema Project, but also to educate the public about the clothes we wear, how they are made and what the impact the production has on the workers and their families and to ultimately encourage change in favour of more ethical fashion.
Six industry professionals from designers to journalists also took part in a panel discussion to talk about how fashion should change to become more ethical.
At the night, over 30 ethical brands took part in the show, with 134 looks in total, being shown by over 30 models. These are just a few of the images I grabbed during the evening.
To capture the event I opted for my trusted Canon 5D Mark III, a 70-200 and a 580EX II Speedlight. With rather low light conditions I had to push up the ISO a bit to keep pictures looking sharp and crisp.
Brands: Liora Lasselle, Choolips, People Tree, London Ethnic, Ruby Rocks, Mia by Mia Nisbit, Faye Donald, Nancy Dee, José Hendo, Betty and Betts, Jaded London, Komodo, Monkee Genes, Cock and Bull, Arther and Henry, Fair+true, Riz Boardshorts, Reborn, Brothers we stand, Run and Fell, Plane Clothing, Kitty Ferrira, Bibico, Mantis World, Allenomis, Partimi, Victim Fashion St, Junky Styling, Mayamiko, Katchabliek, Feng Ho and Rella.